soft skills

To Land Your Dream Job, Build Your Edge

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One important key to success is self confidence.

An important key to self confidence is preparation.

~Arthur Ashe

 

So, you’ve buckled down and identified several candidate careers (or majors) that could be your perfect match. Now, it’s time to turn this vision into a reality! It’s a highly competitive job market out there, so you’ll need a solid plan to acquire the necessary qualifications to win. That means building your competitive edge—the next step to becoming career ready.

It’s difficult to generalize the qualification process because it varies so much by career choice. Do you prefer to dive right into the job market? Are you willing to get your Bachelor’s, Master’s, Ph.D, or more? Often, it’s the qualifications that help us narrow our career options to ones that are realistic and achievable.

When entering the workforce, chances are the basic qualifications will be in the following areas:

  • Education: degree, areas of specialization, GPA, certifications, specific courses
  • Work experience: minimum years and particular positions; internships and apprenticeships; training and professional certifications
  • Skills: technical proficiencies, physical requirements, familiarity with systems, relational and soft skills, etc.
  • References: they had better be good!

In last week’s newsletter, we identified several websites that show the various qualification requirements for different careers. Familiarize yourself with them and use this information to narrow your choices. Be realistic.

Now, in order to position yourself to land the job, you’ll want to go far beyond the minimum qualifications cited above. Employers are looking for special evidences of leadership, initiative, and accomplishment. For this reason, we strongly recommend that you speak with actual practitioners who hold your desired career position. Seek out advice and wisdom from the pros, especially to discover ways you can set yourself apart from the competition. They will be able to offer far deeper insights in building your edge than your high school or college career counselor/recruiter whose knowledge is more general. What leadership skills, internships, experiences, and trainings can you undertake that will stand out? Summer jobs? Camps? Job shadows? Extra courses?

We also encourage you to review the results of the state of Virginia’s workplace readiness survey of employers. You can access it here. You’ll notice that many of the top 21 skills are soft skills. Yes, today’s employers are looking far beyond your degrees and GPAs… they want people with great attitudes and leadership skills.

Great references are another necessity. Many times, they can overcome average academic performance with great stories about you. Whether they’re professors, teachers, coaches, mentors, or supervisors, all of them are prized potential references on your behalf. What have you done to deserve the highest praise among people who can potentially become your ambassadors?

So, what’s your story, from a prospective employer’s perspective? Remember, you’re competing against other worthy candidates, and the more you can demonstrate passion, initiative, and real life examples of your leadership skills, the more an employer will want you! Make yours a great story.

Educators and parents, be sure that your career readiness training incorporates these vital components. They will help your students build the edge they’ll need to win.

 

 

 

Finding That Job!

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One of the greatest unknowns for college students is predicting what the job market will be like when they graduate. After all, it’s four years down the road and lots can change in the meantime. The answer will be based on the state of the economy and the supply and demand picture for their career choice. Unfortunately, these factors are simply outside of our control.

Even if a young person’s path doesn’t include college, they’ll still be facing this kind of uncertainty. If the unemployment rate is low, chances are they’ll have little difficulty landing a good job. If it’s high, who knows how long it could take? Plus, they’ll have to work that much harder just to get their foot in the door.

So, how can all of us help? What are ways parents, educators, mentors and friends can help young people find the jobs they’re looking for—and progress once they find them?
Young adults need to be savvier and more competitive than ever to find, land, and advance in the jobs of today’s work place. Here are some suggestions you can share to help position them for a thriving career:

1. Use your existing networks. No matter how talented we are, we all need people who will go to bat for us, both personally and professionally. Their invaluable assistance can take the form of introductions and connections, references and advocacy, decision-making in our favor, an information source, or general help. They help us gain access to strategically important people. It’s like having our very own sales force!

The employment recruitment process has changed night and day since I was younger. Nowadays, it’s all about online applications that seem to disappear into the proverbial black hole—it’s SO impersonal and frustrating. Somehow, some way, our application needs to stand out. No doubt about it, the best way is to have an insider advocating on our behalf. It adds a measure of dependability and reassurance to the hiring manager, and that’s huge. It may not land us the job, but it helps get us into the game.

2. Broaden your base of employment prospects. Spread your net wide. Talk to others in your field. Read trade journals and industry bulletins, blogs, and newsletters. What’s going on in your industry of choice and where are the jobs? There are likely companies for which you could work that you haven’t even considered. My editor’s son is a land use planner who works for a county government. He recently discovered that a large aircraft manufacturer in our state regularly hires land use planners. He was surprised; he’d never even considered the thought of working for a company like that. Now that he knows, it’s an avenue he plans to pursue in his next steps.

3. Be flexible with respect to location. This point is short but important. Many times you’ll have to go to the job; it won’t come to you. The more flexible you can be about this, the more marketable you are.

4. Develop your competitive edge. Our world is much more competitive than ever before. Our economy has become service-oriented and knowledge-based, which has changed everything. Now, you have to demonstrate something special (i.e, skills, experiences, and achievements) in order to land the job and advance in your career. Together, these make up your competitive edge. Consider what would stand out about you to future employers during your eventual job search. Go the extra mile to become better qualified through experiences and continuing education. If you’re lacking a skill or a professional qualification, attack it with full force! Demonstrate an attitude of continuous improvement and a commitment to excellence. Show results and impact. Create great personal stories that will inspire employers. If you don’t, remember that someone else will—and they’ll wind up with your job or promotion!

This is only part of the picture! Join us next week for part two of this blog: How to Market Yourself and Move Ahead in Your Career Field.

How have you found and moved ahead in your job(s)? Do you think things are easier, harder, or the same for young adults in today’s job market? How can we help encourage students in finding and landing the right jobs? We’d love to hear your thoughts?

Enthusiasm – Your Secret Ingredient to Success

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“Nothing great was ever achieved without enthusiasm.”

Ralph Waldo Emerson

 

What does it take to land a great job, make wonderful friends, open doors in your career field, or land lucrative accounts for your employer? Go on; think of the qualities that might help you get ahead in these situations. Knowledge and intellect? Advanced degrees? A great skill set?

 

Not necessarily. Did anyone say enthusiasm?

 

Enthusiasm may seem like a lower order attribute compared with other qualities such as knowledge, skills, and abilities. However, many times a job candidate’s  enthusiasm is precisely what influences a hiring manager to favor one of two equally qualified applicants, or what sways a potential client to give his or her business to one of several possible companies.

 

I believe that enthusiasm is a secret ingredient for accomplishing great things. During my investment career, I gave countless presentations to multi-billion dollar sales prospects. After careful observation and coaching from our company’s best marketers, I developed quite a reputation for telling our story. I was told it was my enthusiasm that set me apart from my peers. I passionately believed in our company and its services, and I made sure our prospects could tell! Ultimately, it made a significant difference to our sales success.  

 

People who exude positive energy and enthusiasm are infectious. They inspire others with their spirit and obvious love of life. They motivate everyone around them to do and believe the best. It’s an incredibly helpful quality to have in your business and your personal life. 

 

How can you demonstrate your enthusiasm on the job? Here’s a sample:

 

  •  in a job interview, sit up straight, make eye contact, smile, and ask lots of questions demonstrating your interest in the company and the position
  •  always discuss work-related issues in a positive and upbeat way
  • show up on time—early even!
  • show interest in expanding your skill set to add more value to the company
  • always demonstrate your willingness to listen, seek constructive feedback to improve, and try new things
  • approach customers proactively and focus on exceeding their expectations
  • seek out extra tasks and projects when there is down time
  • suggest new ways to improve sales, reduce costs, develop new products/process, and add value to clients
  • always project that you are someone who wants to be there and who is willing to do what it takes to get the job done
  • seek opportunities to mentor and encourage others


When you’re with others, be positive and enthusiastic—and be sure to smile. Whether it’s simply enjoying the company of others or interviewing for the most significant career opportunity of your life, show your enthusiasm. It WILL make a difference!

                                                                     

How differently do you feel around people who are positive and enthusiastic versus those who are negative and critical? Why do you think this is so?  We’d love to hear your feedback; please comment below. And share us with a friend!